February 06, 2018 by Hedgehog

Sitecore MVP Spotlight: Mike Shaw

Photo of Sitecore MVP Mike ShawMike Shaw is a Customer Success Manager out of Hedgehog’s Charlotte office, winning his third consecutive MVP Strategy award. We sat down with Mike to talk Sitecore, dessert and life in general. 

What Sitecore accomplishment are you most proud of?
My focus in 2017 was campaign operation. I’ve been able to develop a campaign creation, management and reporting process all through Sitecore.

What Sitecore event will you never forget?
The first 24-hr Virtual Summit I did. Starting out as an unknown it was great to get the support I did.

What is your favorite Sitecore memory?
The first time I got personalization to work with OMS. Took me about 2 months, but it worked. I’ve never looked back.

What is your favorite thing about Sitecore?
Being able to really imagine the future and knowing with Sitecore there isn’t much stopping me.

What’s the best part of being a Hedgehog?
I get to work on cool emerging things every day.

DC or Marvel?
Marvel. They are the superior brand.

Favorite ice cream?
Chocolate ice cream with chocolate chips smothered in chocolate syrup.

What do you want to be when you grow up?
Nick Fury, the head of S.H.I.E.L.D

What do you work toward in your free time?
I’m currently in the final phases of building my house.

Mike’s focus in Sitecore is on taking advanced marketing techniques such as personalization and marketing automation and creating operations around them – ultimately integrating it with a company’s day to day marketing activities. Mike has worked with several large and recognizable clients for Hedgehog and has presented at several events, most notably his 2016 Symposium presentation on the inner workings of Sitecore profiling. When Mike isn’t trying to figure out how to use the newest and coolest Sitecore feature, you’ll probably catch him with a Marvel comic in his hands. Follow Mike on Twitter or LinkedIn

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